So, they built the Evija to show that they mean business and future electric trajectory. Then launched the Emira V6 for the classic Lotus enthusiast to say "we're not leaving you behind". Then, launching the I4 DCT for people that want a more practical super car looks, to expand the markets with high emission standards, and have longevity of the ICE car. And, launched the Eletre for SUV audience, a page out of the Porsche growth play book.
Hi EmirOfDenmark
I have another useful explanation about why I still cannot agree with your description of Lotus Car’s intent with the Emira i4.
Together with many Emira buyers around the world, I placed my deposit in the summer of 2021, and completely specified my desired car in April 2022 when no actual Emira i4 had been shown to the public (no sound to be heard, and no review to be seen). This meant that the order had to be made based on “the image” that was presented by Lotus cars at the time. It was presented as a super-fast and quick performance car. DCT/PDK (and other names for Dual Clutch transmissions) are known to be the fastest shifting gearboxes available, and therefore they are used by very many super cars like Ferrari, Lamborghini, Bugatti, and even the Japanese Nissan GT-R. These are no slouches. All information I had at the time of deciding told me that this will be an exciting and fast sports car.
I did. absolutely NOT choose the car solely because of the looks, and my intention was not just to slowly cruise around on the city’s boulevards in a pretty car with a great body. As a matter of fact, the “looks component” among my reasons to chose the Emira i4 was no greater than for those I know who chose the Emira V6.
The recent reviews that only appeared on August 8, 2023 have some negative comments about the AMG 8G-DCT gearbox, but it has also been mentioned that these relatively minor issues probably will be possible for Lotus to fix in a software update.
Other issues, like a relatively lighter weight in the steering effort as mentioned by Zack Klapman, are debatable and most probably not a serious problem. Both systems use hydraulics for the actual steering action, while the M139 engine does not have a direct output from the engine for the hydraulics, so it is necessary to use an electrical powered pump to activate the hydraulics.
There are also direct dynamic advantages to the Emira i4 like a considerable lower point of gravity, and the much talked about (lighter weight) aluminum subframe that Matt Windle said he wished this could also have been included on the V6 car. However, for cost reasons this could not be justified. Obviously Lotus already had the steel subframe from the Evora for the Toyota engine, and this is also a major reason the Emira V6 technically is a version of the Evora; while only the Emira i4 is a brand new car design.
So, my point is that I strongly believe that Lotus Cars designed the Emira i4 as a completely new super-handling, performance LOTUS, and not at all just as a “city car” with a pretty body ;-)
Performance and handling is certainly my own main reasons for selecting the Emira i4 FE.
Thanks

for your attention. I really appreciate everyone’s time to read what I have written. I truly respect and appreciate the decision by everyone who has selected an Emira V6, and I am hoping for the mutual respect for us who have selected the Emira i4. This car as well is a worthy and lovable LOTUS
