Wanted to reply to the two contrasting views;
@CarGuy07 - You are correct. Boutique anything (hotels, cars, watches, clothes etc.) should in theory provide a boutique customer service experience. Something more personalized and better than say an average/Low end manufacturer. With that said, I do not expect high end boutique experience. This isn't like buying a Ferrari, Aston, Bugatti etc. So my expectation for service is somewhere in the middle.
@Eagle7 - Lotus has responded to forum members differently, even when asked the same question. Just look at
@RafP being offered to change his spec with min. delay to take delivery of his Emira, meanwhile
@TomE gets put to back of the line for the same question. There has been many instances in which Lotus has dropped the ball on CS Comm's. Also Rafp is speaking of his personal Lotus dealer experience from owning three different Lotus cars, I would place him in a position to give his opinion better than most. Let's not start with the debacle for test drives - where i4 guys got in before V6 F/E for a test drive.
With all that said, It does seem that Lotus is trying very hard to rectify these situations. How well they achieve this is yet to be seen. Until proven that it is improved, I think proceeding with caution and listening to previous Lotus owners about their experiences with warranty claims/service will be more telling than hoping that they do better. I have not seen enough to say they are significantly better than before.
Last note - the US/CAN market and your perception of Lotus CS will be vary dependent on you dealer. Not all Lotus dealers are created equal and the experiences will vary greatly. More so than perhaps any other car dealer/manufacturer I have seen. Some Lotus dealerships look brand new - (i.e. Lotus of Calgary in Canada is attached to lambo, Rolls Royce, Bentley, Aston) and others well... look a little less impressive. I am sure dealer experiences will vary greatly when it comes to the CS side of things.